Keep track of every enquiry you already get.
For UK trades and local services. We connect your enquiry form to an automatic acknowledgement email and a simple list, then remind you when someone is still waiting for a reply or a quote. Set up personally by the founder, usually on the website you already have.
Monthly service · 30 days' notice to cancel · Usually replies the same working day · hello@routeoneleads.co.uk
Example enquiry: Sarah M., boiler service quote
- Auto automatic
- You you
- Automatic: Enquiry arrives from your website form
- Automatic: Acknowledgement email to Sarah: what happens next
- Automatic: Email to you with her details
- Automatic: Still no reply, so you get a reminder
- You: You ring Sarah and book a visit
- You: You send the quote and mark it sent
- Automatic: Check-in email: “Any questions about the quote?”
- Automatic: Sarah replies, so follow-ups stop
Enquiries slip when you're busy.
If you're on a job all day, replying to enquiries and following up quotes gets squeezed in when you can. Some get missed. Not every one was going to become a job, but some could have.
- Someone enquires and hears nothing back until you’re off the job.
- Enquiries end up spread across your email, texts and notebook.
- A quote goes out and nobody checks back.
- At the end of a long day, it’s hard to see who is still waiting.
People who need a boiler serviced or a patio laid often contact two or three firms, and many go with whoever gets back first.
What's automatic, and what's still yours.
This works on website form enquiries. It doesn't answer phone calls or text customers, and it doesn't reply for you. It makes sure each enquiry is acknowledged and that you can see who still needs a reply or a quote.
Automatic
- An acknowledgement email to the customer straight away, saying what happens next
- An email to you with their details
- A reminder if an enquiry is still waiting after the time you chose
- Quote check-ins that stop as soon as the customer replies
We look after
- Tidying up your enquiry form, or adding one, usually on the website you already have
- Writing the messages with you
- Your enquiry list, kept running and fixed if something breaks
You still do
- Reply to customers and ring them back
- Visit, price and send quotes
- Mark each enquiry as replied, quoted, won or lost
Who sets it up.
I'm Brandon Long, and I set up every system myself. Route One Leads is a new company and doesn't have client results to show yet, so you won't find client figures or testimonials on this page.
What you get is the person who built it answering your emails, and a straight answer on the call if I don't think it's worth it for your business.
Brandon Long · Founder · hello@routeoneleads.co.uk
How it works.
Setup is short. After that, your part is small: reply to people, and mark where each enquiry has got to.
- Week 1Us
We set it up
We look at how enquiries reach you now, connect your existing form (or add one), and write the acknowledgement and reminder messages with you. Usually set up within 7 days.
- Each enquiryAuto
It’s acknowledged and logged
The customer gets an acknowledgement email. You get their details by email, and the enquiry goes into your list.
- If it’s waitingAuto
You get a reminder
If nobody has replied after the time you chose, you get a nudge. Nothing is sent to the customer in your name.
- When you’re freeYou
You reply and quote
You do the talking and the pricing, then mark where the enquiry has got to. Quote check-ins go out for you until the customer replies.
How you'd pay, and how to leave.
We don't publish a price yet, because setup depends on your website and form. You get the full cost in writing before any work starts, and you don't pay anything until you've agreed to it.
How you pay
- A monthly fee, paid in advance by Direct Debit.
- A one-off setup fee, quoted for your business before any work starts.
- Both are confirmed in writing first. The setup fee and first month are paid before building starts.
What the monthly fee covers
- Automatic acknowledgement emails to customers
- Email alerts to you, and reminders when an enquiry is still waiting
- Quote check-ins that stop when the customer replies
- Your enquiry list, kept running and fixed if something breaks
If you cancel
- Give 30 days' written notice. The service and fees continue during that month.
- The parts we host (automations, reminders, the list) are switched off at the end.
- You get an export of your enquiry data. It's yours.
- Changes made directly to your own website stay with you once paid for.
Full details are in our terms.
Probably a good fit if
- you already get enquiries through a website form most weeks
- you have room for more work
- replies and quote follow-ups slip when you're busy
Probably not worth it if
- you're fully booked for months ahead
- you get very few enquiries. This won't bring you new ones.
- most of your work comes by phone. We don't handle calls.
- you already reply quickly and follow up every quote
Things people actually ask.
If something here doesn't fit your situation, ask on the call or email hello@routeoneleads.co.uk. You'll get a reply from the founder.
How is this different from a marketing agency?
We don't run ads, do SEO or bring you new enquiries. We set up what happens after someone fills in your form: an acknowledgement, an alert to you, reminders while it's waiting, and quote check-ins. It's a monthly service with no long-term contract.
I already have a website. Do I need a new one?
Usually not. In most cases we connect the form you already have, or add a better one to your current site. We'll tell you on the call if your site makes that hard.
Does it reply to customers for me?
No. It sends an automatic acknowledgement email so the customer knows the enquiry arrived and what happens next. You still reply, ring them back and quote. The reminders are there so a reply doesn't get forgotten.
Is there any evidence reply speed matters?
Some. The most quoted study (InsideSales.com with Dr James Oldroyd of MIT, 2007) looked at more than 15,000 web enquiries at six US companies. People rung within 5 minutes were far easier to reach, and more likely to move forward, than people rung after 30. It didn't measure sales, and it's old, American and about phone calls, so we don't use it to promise you anything. An acknowledgement email isn't a reply, which is why the setup reminds you to reply. Read the study (archived copy).
Does it handle phone calls or texts?
Not at the moment. It works with enquiries sent through a website form. If most of your work comes by phone, this probably isn't the right fit yet.
I'm not technical. Will I have to learn software?
Not much. New enquiries and reminders arrive by email. Your list shows each enquiry and its status, and the only thing you need to do there is mark whether it was replied to, quoted, won or lost.
Will it get me more jobs?
We can't promise that. It can make sure enquiries are acknowledged and don't get forgotten, but whether they turn into jobs still depends on your price, availability and how you handle the conversation. Setup usually takes up to 7 days.
See how your enquiries would be handled.
A 15-minute call. We'll look at how enquiries reach you now, show you the setup working, and go through whether it fits and what it would cost.
Not ready to talk? Check your enquiry handling first